Competitive Intelligence

11 keys to successfully launch a Competitive Intelligence Unit

When launching a Technological Surveillance/Competitive Intelligence (TS/CI) Unit in an organization there may be two situations; that the organization decides to design and implement the TS/CI Unit by itself, or that it decides to outsource the services of a specialized company. Launching a TS/CI Unit is a process that requires some multidisciplinary skills, previous experience and some dexterity to motivate and to find the facilitators that make the process as efficient as possible. Logically, from INNGUMA, we think that the best way to launch a CI Unit is hiring a specialized company. But, when it is not the case, here are 11 keys that can help you to launch your CI Unit:

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